Challenge

A Buffalo-based brand of hand-stitched pennants and apparel that scaled to 7 figures through organic social, paid ads and partnerships like blink-182 and Hamilton, then hit a plateau in YoY sales growth.

Solution

We built a creative program around the rooms people hang pennants in, tested 200+ ads across Meta and Google, and paired it with Shopify CRO. Ad spend grew 5x profitably in the first 60 days.