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New ownership. Same team. Half off the first 3 months.

Shopify brands: get 50% off your first 3 months of paid media with Interlace.

I'm Brian Cleary, founder of Interlace Digital. We run Meta and Google ads for Shopify brands doing real revenue. To celebrate our recent partnership with the Hirsch Gillivan portfolio (EcomBalance, EcomBalance Tax, CFO Expertise, TrioSEO), we're cutting our retainer in half for the first 3 months for 5 new clients.

50+
Shopify brands scaled
4+
years running paid media
$729K
in ad-driven revenue in one client's first 90 days

Claim My Discount

5 spots. Offer ends June 1st.

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Brands we've helped scale on Shopify

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Why I'm doing this (and why now)

Quick story.

I started Interlace four years ago in Buffalo with a simple goal: help Shopify brands run paid media that actually drives revenue. Not vanity ROAS. Not creative awards. Real customers, profitably acquired.

Since then, my team and I have worked with 50+ Shopify and DTC brands. We've scaled ad accounts from $5K to $8K a day. We've taken brands from a 0.32 ROAS to 2.1 in 45 days. We've built ad creative, UGC, email design, and store optimization for brands you'd recognize on a shelf.

Earlier this year, Interlace was acquired by the Hirsch Gillivan portfolio. If you don't know the name, you probably know the companies: FreeUp (sold to The Hoth in 2019 at $12M ARR), EcomBalance, TrioSEO, AccountsBalance, and CFO Expertise. Nathan Hirsch and Connor Gillivan have built and exited multiple ecommerce and SaaS businesses. They're now plugging Interlace into a portfolio that already serves hundreds of online brands.

That means more horsepower behind every campaign we run. More partner brands. More resources. And, for a small group of new clients, a window to come on board at half the price.

That's the offer.

50% off your first 3 months, Five clients. Closes June 1st.

Proudly part of the Hirsch Gillivan portfolio

EcomBalance

EB Tax

CFO Expertise

AccountsBalance

TrioSEO

Is this offer right for your brand?

I'd rather lose a sales call than waste your money on the wrong fit. Here's who this is built for.

This is for you if:

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You're running a Shopify brand with an existing customer base.

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You're spending (or ready to spend) on Meta and Google ads.

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You want a long-term growth partner, not a quick-fix vendor.

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You value transparency — weekly reporting, biweekly calls, no black boxes.

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You'retired of agencies that chase ROAS without driving real customer acquisition.

This isn't for you if:

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Your brand is struggling financially and can't sustain ad spend.

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You're looking for overnight results or guaranteed sales numbers.

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You don't believe paid ads are part of your growth
plan.

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You want to dictate strategy without input from the team running it.

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You're not on Shopify (we go deep on the platform, not wide across all of them).

Real Shopify brands. Real revenue. Real numbers.

Marigold Gourmet Popcorn

Challenge: Stagnant online sales and a 30% YoY retail decline.

What we did: We rebuilt their performance marketing plan, refreshed monthly creative, and tightened the Shopify funnel. In 90 days online sales doubled. Q4 hit a record. The YoY deficit was wiped out.

+28%

Total Revenue YoY

+148%

Online Sales

The Sticky Brand

Challenge: Bloated Meta and Google ad accounts. Static-image-only ads. Performance plateauing.

What we did: We restructured the campaigns around new customer acquisition and launched UGC video ads. In 90 days we scaled spend from $5K to $8K a day and set a record month at 4+ blended ROAS.

3.5

Avg ROAS (Meta)

6.3

Avg ROAS (Google)

$
729K

in 90 days

The Big Daddy Garden Company

Challenge: Brand-new launch. Zero baseline. Needed go-to-market and paid media.

What we did: We took them from $0 to $70K+ in sales, including their first $20K month, with profitable Meta ads and a high-converting Shopify store.

2.38

Meta ROAS

250+

New Customers

The Sausage Maker

Challenge: Ecommerce revenue trending down 30% YoY. Needed a stable customer acquisition engine.

What we did: Working alongside Renoun Creative, we built a multi-channel paid plan across Google and Meta. We turned the decline into 15% annual growth.

6.7

Avg ROAS (Meta)

6.6

Avg ROAS (Google)

13.8

Avg MER (2023)

Bonnies (St. Bonaventure)

Challenge:  NCAA Basketball season ticket sales. Previous agency couldn't track ROI.

What we did: We launched a fresh paid social strategy with proper conversion tracking. Result: a record sales year and ROAS between 2.5x and 12x on Meta.

4.7x

Avg Meta ROAS

1.1M+

Total Visits

60%

Lower CPA

Niagara Chocolates

Challenge: Inherited from a large creativefirm running ads at a 0.32 ROAS. Inflated retainer. No growth.

What we did: We audited the data, rebuilt creative and copy, and grew Meta ROAS to 2.1 in 45 days. Year over year ecommerce revenue jumped 72%.

2.1

Avg ROAS (Blended)

+72%

YoY eComm Revenue

+290%

Monthly Conversion Value

Here's what we'll do for your Shopify brand

Your 50% discount applies to all of it.

01
Paid Media Management (Meta + Google)

We build, launch, and optimize ads across Meta and Google. Strategy, campaign structure, audience research, daily monitoring, weekly optimization. We focus on profitable customer acquisition, not surface-level ROAS.

02
Ad Creative & UGC Video

Static ads, animated assets, and UGC videos that actually convert. Our creative team produces fresh creative every month so you're never relying on the same hooks for too long.

03
Shopify Store Optimization

Conversion rate work on your Shopify store — product pages, collection pages, cart, and checkout. We fix the leaks before we pour traffic into the funnel.

04
Email Marketing Design

Klaviyo flow design, campaign creative, and the email systems that turn first-time buyers into repeat customers. (Your email list is a customer acquisition channel, not an afterthought.)

05
Custom Reporting Dashboard

Real-time campaign performance, weekly written optimizations, and biweekly strategy calls. You always know what's working, what isn't, and why.

Claim My 50% Discount

Five spots. Offer closes June 1st.

Hi, I'm Brian. I'll be the one running your account.

Connect on

Brian Cleary

Brian Cleary

Brian Cleary

I founded Interlace Digital four years ago in Buffalo, New York. Before that, I was the guy on the inside at Shopify brands trying to figure out why our ad spend wasn't translating into real customer growth.

That experience shaped how Interlace operates. We're built for founders who want a partner, not a vendor. We over-communicate. We share the data. We tell you when something isn't working before you have to ask.

Today my team and I serve Shopify and DTC brands across food and beverage, beauty, home goods, gardening, college athletics, and more. Some of our clients have been with us for years. That's the relationship I want to build with you.

Now that we've partnered with the Hirsch Gillivan portfolio, I want to bring on a small group of new brands at a discount so we can put our expanded resources to work fast. If you're a fit, I'd love to talk.

How to claim your discount

Three steps. About 30 minutes total.

2
03

Book a strategy call with me

Click any CTA on this page. Pick a 30-minute slot on my calendar. We'll talk about your brand, your current ad performance, and where the biggest growth levers are.

2

I'll send a custom proposal

Within 48 hours of our call, you'll get a tailored proposal with scope, timeline, and pricing — with the 50% discount baked in for your first 3 months.

03

We get to work

Sign the agreement and we kick off in days, not weeks. Audit, strategy, creative, launch. Weekly reports start in week one.

What clients say (in their own words)

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Erin

Marketing Associate, Longpoint

Interlace is a dynamic, fun group of individuals who are dedicated to their clients.

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Savannah

Business Development, CDR

From working with Interlace, our company was able to achieve and surpass its marketing goals.

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Casey

Mister Sizzle's

We have absolutely loved our experience with Interlace. We wouldn't be where we are without them.

Questions I get every week

No catch. We were just acquired bythe Hirsch Gillivan portfolio, and I want to onboard 5 new brands quickly so wecan put our expanded resources to work. The discount is real, applies to yourfirst 3 months, and after that you transition to standard pricing. You cancancel anytime.

Our retainers typically start at$4,000 per month and scale based on ad spend, services included, and brandcomplexity. With this offer, you pay 50% of that for your first 3 months. I'llquote the exact number after our strategy call so it fits your specific scope.

Most of our clients see meaningfulchanges in 30 to 60 days, with bigger lifts in months 2 and 3 once creativetesting has compounded. The Niagara Chocolates account hit a 2.1 ROAS in 45days after coming in at 0.32. The Sticky Brand had a record month inside 90days. That said, paid media is a long-term game. If you need overnight results,I'm not your guy.

Yes. We've gone deep on Shopifyand DTC for four years. We know the platform, the apps, the conversionpatterns, and the failure modes. We'd rather be exceptional in one place thanmediocre everywhere.

Generally $5,000 per month in adspend or more. Below that, the math on a paid agency rarely works in yourfavor. If you're under that threshold, I'll tell you honestly on our call andpoint you toward something that fits better.

We work in 90-day initialcommitments so we have enough runway to actually move the numbers. After that,we go month-to-month. No long-term lock-ins. If we're not delivering, youshould be able to leave.

Our in-house paid media team, withme involved on strategy. You'll have a dedicated account lead, weekly writtenreports, and biweekly strategy calls with me directly. No farming work out tooverseas freelancers.

After your initial 90 days, youcan cancel any month with 30 days' notice. I'd rather you leave than stay in arelationship that isn't producing returns for your business.

Click any CTA on this page to booka 30-minute strategy call with me. If we're a fit, the 50% discount on yourfirst 3 months is automatically baked into your proposal. The offer closes June1st or after the 5th brand signs — whichever comes first. 

Five spots. Offer ends June 1st.

If your Shopify brand is ready to scale, let's talk.

I'm capping this at five new clients so my team can give each one the attention they deserve out of the gate. Once those five spots are filled, the offer's gone.

If your brand fits what I described above, click below. We'll do a 30-minute strategy call and figure out together if Interlace is the right partner for your next chapter of growth.

Worst case, you walk away with a free audit of your current ad performance and some honest feedback. Best case, we cut your customer acquisition costs and book you onto our roadmap at half off.

Brian...

Book My Strategy Call

Five spots. Offer closes June 1st.